Survey of 2,200 Meeting Professionals Reveals Key Planning and Execution Metrics to Improve Event ROI

0 – Cvent, Inc. (NYSE: CVT) today released results from a recent survey of more than 2,200 executives, planners and marketers that provides insights into how meeting professionals around the globe budget, target attendees, create content, market events, enhance onsite experience, collect feedback, and measure return on investment (ROI).

“This study is a must-read resource for meeting professionals because it will arm them with industry insights to help them make informed decisions, spend more efficiently, and prove ROI. Having this valuable information will also create opportunity for them to have a seat at the table with c-level executives as key stakeholders become more strategic in their approach to events.”



photo CC by Adam Grabek



Leave A Reply