tomtunguz.com – The Smallest ACV to Justify an Inside Sales Team at a SaaS Startup
What is the smallest price point at which a SaaS startup can justify building an inside sales team? This is a natural question that many SaaS startups raise as they begin to complement bottoms-up, product-led adoption with assisting customers through the sales process.
There are publicly traded SaaS companies at nearly every price point – even very small ones. At IPO, Wix went public with an average annual revenue per customers of $87. Xero at $167; RingCentral $352.
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